In case you missed it, on June 26, we launched an exciting new feature for all businesses using Rewardful for affiliate management: Coupon Code Tracking for affiliate programs.
Our team shipped this solution to adapt to the changing field of affiliate marketing.
As more consumers turn to videos, podcasts, and social media for their buying decisions, we recognize the need for a tracking method beyond traditional link-based approaches.
What Can You Do with Coupon Tracking?
With coupon code tracking, you can:
- Increase customer engagement by creating a sense of urgency and exclusivity.
- Enhance attribution and shareability across various mediums like video and audio.
- Attribute sales directly at checkout, without relying on web visits or browser cookies.
Where to Use Coupon Tracking
This feature is particularly beneficial for:
- Influencer Marketing on Platforms like TikTok: Influencers can easily share coupon codes in their videos, stories, or bios, making it simple for followers to use and for brands to track.
- Podcast Promotions: Hosts can verbally share coupon codes during episodes, allowing listeners to remember and use them quickly when making purchases.
- Video Content on YouTube: Content creators can include coupon codes in their video descriptions or mention them during their content, making it easy for viewers to access discounts.
- Social Media Marketing: Shareable coupon codes are perfect for platforms where link sharing might be restricted or less effective.
- Offline Marketing: Coupon codes can be used in print ads, billboards, or during events, bridging the gap between offline promotion and online conversion tracking.
- Email Campaigns: Marketers can include unique coupon codes in email newsletters, making tracking the effectiveness of different email segments or campaigns easy.
Real Results: Constance App Success Story
The impact of this feature is already evident. Isabelle Bonin, founder of Constance App (previously known as Short & Sweat), shared her experience:
"When we decided to switch to Rewardful, we were able to jump to 60 affiliates in just two months because it was easier to create the promo code for each affiliate."
Constance App saw its affiliate network grow from 20 to 60 affiliates, generating over $1,000 in monthly revenue from affiliates in a short time frame.
To use this powerful new feature, navigate to the campaign settings and create a coupon.
Visit our website for more details about using Rewardful's new Coupon Code Tracking feature for your affiliate program.
First time here? With Rewardful, you can easily set, monitor, and optimize your promo code campaigns. Sign up today to get a 14-day free trial!
